{"id":46951,"date":"2024-12-10T11:35:52","date_gmt":"2024-12-10T08:35:52","guid":{"rendered":"https:\/\/lavkabooks.com\/?post_type=product&#038;p=46951"},"modified":"2025-11-14T19:04:46","modified_gmt":"2025-11-14T17:04:46","slug":"moda-20-go-stolittya-100-rokiv-reklamy-odyagu","status":"publish","type":"product","link":"https:\/\/lavkabooks.com\/ru\/product\/moda-20-go-stolittya-100-rokiv-reklamy-odyagu\/","title":{"rendered":"20th-Century Fashion. 100 Years of Apparel Ads. \u0420ublishing house Taschen"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>The Way We Wore<\/p>\n<p>The story of modern fashion from couture to mass market<\/p>\n<p>The 20th century saw fashion evolve from an exclusive Parisian salon business catering for the wealthy elite into a global industry employing millions, with new trends whisked into stores before the last model has even left the catwalk.<\/p>\n<p>Along the way, the signature silhouettes of each era evolved beyond recognition. For women,\u00a0<strong>House of Worth<\/strong>\u00a0crinolines gave way to\u00a0<strong>Vionnet<\/strong>\u2019s bias &#8211; cut gowns,\u00a0<strong>Dior<\/strong>\u2019s New Look to\u00a0<strong>Quant<\/strong>\u2019s Chelsea Look,\u00a0<strong>Halston<\/strong>\u2019s white suit to\u00a0<strong>Frankie B.<\/strong>\u00a0\u2019s low &#8211; rise jeans. In menswear, ready &#8211; made suits signaled the demise of bespoke tailoring, long before Hawaiian shirts or skinny jeans entered the game.<\/p>\n<p><em>20th &#8211; Century Fashion<\/em>\u00a0offers a retrospective of the last hundred years of style via<strong>\u00a0400 fashion advertisements\u00a0<\/strong>from the Jim Heimann Collection. The\u00a0<strong>images trace not only the changing trends but also the evolution in their marketing and audience<\/strong>, as fashion was adopted into popular culture and the mass market, decade by decade. An in &#8211; depth introduction and illustrated timeline detail the style &#8211; makers and trendsetters, and how historic events, design houses, retailers, films, magazines, and celebrities shaped the way we dressed\u2014then and now.<\/p>\n","protected":false},"featured_media":46952,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"product_brand":[],"product_cat":[10216],"product_tag":[],"class_list":{"0":"post-46951","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-podarochnye-yzdanyya","8":"first","9":"instock","10":"shipping-taxable","11":"purchasable","12":"product-type-simple"},"acf":[],"_links":{"self":[{"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/product\/46951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/comments?post=46951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/media\/46952"}],"wp:attachment":[{"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/media?parent=46951"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/product_brand?post=46951"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/product_cat?post=46951"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/lavkabooks.com\/ru\/wp-json\/wp\/v2\/product_tag?post=46951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}